One of the HRs in a top market research firm has his own Brand perception of the top B Schools in India. According to him, B Schools in India can be divided into 4 categories. The B Schools falling in the same category have similar features and brand names.
Now considering your question, a PGDM in Marketing should be done only in IIM ABC or FMS if not MDI Gurgaon. If you have MDI as one of the options, well and good. But choosing IIM Indore is not a very wise choice as MDI is ahead of IIM I in most cases of brand perception.
The best way to analyze the brand value of a B School is to look for the perception the recruiters carry about your B School. An IIM tag is usually considered a tag that will reap benefits throughout your life. But in reality, this tag has got its value from the excellent performance of IIM ABC only and not that of the new IIMs.
Don’t hesitate and choose MDI Gurgaon, as this is the best option for Marketing you can avail yourself.
The fact that you got a call from Marketing means SPJIMR seems your profile to be more suitable for Marketing than Finance. They have their own parameters of evaluation and you need to trust that part.
Firstly you need to analyze why exactly you have Finance as your first priority. Are you seriously interested in it or just choosing it because you have no prior experience? If you have no Finance background then certificates like CA/CFA might help.
But if you are just casually considering Finance, then I Advise you to look into Marketing because it is what SPJIMR specializes in. You will be losing a big opportunity if you forgo this offer. You will get a good chance to interact with a good peer group and develop an alumni network.
Depending on your preference the answer to ‘why Marketing’ is pretty subjective. Once you are into marketing you will find multiple reasons why you chose marketing. You can conduct research and write a well-informed reason or just simply refer to ready-made answers on CAT forums like Pagulguy for help.
Indian B-Schools IMT Ghaziabad and IMI Delhi offer top MBA programmes. IMT Ghaziabad specialises in marketing, while IMI Delhi emphasises finance and banking.
Career goals and interests determine which programme to choose. IMT Ghaziabad's marketing programme has a specialised curriculum and access to industry experts, making it a good choice for marketing students. However, IMI Delhi's BFS programme offers finance and banking-specific training and prospects.
If you have a choice between BFS from IMI and Marketing from IMT, I would recommend IMT. However, if you are interested in finance, you should not consider IMT at all. After all, MBA is all about your preferences, which you will discover once you enrol.
Another significant distinction that clearly favours IMI BFS is the batch strength. The quality of a small batch strength remains stable.
If you are a marketing enthusiast, IMI Delhi is a much preferable option for you. IIT Roorkee is known for its specialization in Operations and Systems only. To avail of an enriching B School experience one must try not to go for a technical institute unless it is IIT Bombay or IIT Delhi. While the Department of Managements of IITs do excel in Operations they lack in domains such as finance, marketing, HR, and strategic management. Only the exclusive B Schools excel in these specializations.
The main requisites of a rich B School life are
Corporate exposure is sought through corporate competitions, guest lectures , conclaves, and live projects owing to alumni connections and the location advantage of being in Delhi or Mumbai. At a B School the clubs and committees are initiated and operated by Management students themselves whereas, at IITs, it’s the younger BTech graduates that do so.
So it’s the core B School life you will be missing out if you chose DOM at any Technical institute. No doubt the fees are much lower than an exclusive B School but you will be missing other things big time.
It all depends on what you are looking for, your goals, and your preferences. IMT Ghaziabad (Estd. 1980) is an old legacy institute while the baby IIMs (Estd. 2015) (although it is offensive to call them that) are relatively new. Below is a table comparing their absolute numbers like Fees, Highest salary package, and the average salary package.
College |
Fees |
Highest CTC |
Average CTC |
IMT Ghaziabad |
INR 19.53 Lakhs |
INR 65.6 LPA |
INR 17.35 LPA |
IIM Nagpur |
INR 18 Lakhs |
INR 64 LPA |
INR 16.74 LPA |
IIM Amritsar |
INR 16 Lakhs |
INR 64 LPA |
INR 16.51 LPA |
IIM Visakhapatnam |
INR 17.04 Lakhs |
INR 32.65 LPA |
INR 16.61 LPA |
As you can see there is not much difference in the colleges in absolute numbers the only difference is the IIM tag.
SIBM Pune is comparably better than NMIMS Mumbai. It has a smaller batch size. NMIMS has a huge batch size of around 500, while the student intake for SIBM Pune is around 180. It also offers a better campus life.
NMIMS Mumbai placements are comparably better, due to the locational benefits and several other factors. It offers higher placement packages. NMIMS Mumbai placements 2022 concluded with the highest CTC of INR 57.65 LPA.
Both universities are well-established, have excellent placement records, and provide promising careers. But NMIMS can be preferred if you have workex.
Despite everything, IIM Calcutta is a much better business school overall than IIM Lucknow, regardless of the field. However, if you do not receive an offer from Calcutta, you may consider Lucknow. Some companies may not shortlist you because there will be candidates with far superior academic credentials. However, this is not a sufficient reason to avoid attending an IIM. You will have numerous opportunities to enhance your CV within the b-school through academic performance, winning b-school competitions (which often leads to a direct PPI), participating in PORs and other extracurricular activities, live projects, and so on.
Regardless of your prior academic performance, you will almost certainly be better off with an MBA from IIM Calcutta or Lucknow than without one, assuming you don't waste the two years in b-school doing nothing.
Although prior work experience is not necessary to get a job after an MBA, it is desirable to recruiters. If you have work experience, then it will provide you with a little edge over the fresher crowd. If you don’t have then, it is totally fine. Many recruiters prefer fresher over a work experience person.
To do specialization in marketing, you have to complete your college first; then only you will be eligible to take specialization. Institutes do offer a choice to the students to opt for their desirable subjects, but the catch is the institute cannot provide all the subjects to all the students. There must be competition among the students to opt for trendy subjects. To get ahead of others, you must have to score well in your first year.
Because of its location, IIM Kashipur has the best Operations faculties and links. However, there are a few issues with the placement of the same. The Institute does not award diplomas in specific fields such as operations, finance, and marketing. As a result, students of any major are always eligible to apply for any job. Because students are not enrolled in a specific stream when they join the institute, their preferences change after the first year of exposure. Many students enter the second year with the intention of majoring in Operations, but they end up majoring in other fields for personal reasons.
Even among them, there aren't many freshmen, for whom it can be challenging to find an operations job; as a result, even they end up getting placed in a different stream. Therefore, IIM Kashipur is indeed a perfect place for operations management, but only if you have the correct perspective on what ops are and if you stick with it.