Master in Marketing Management [MMM] From SPPU, Pune

Pune, MaharashtraState UniversityEstd 1949
#523 For MBA By Collegedunia 2023  
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SPPU Master in Marketing Management [MMM] Ranking

SPPU Management ranking by Collegedunia.com is 523 out of 608 in India in 2023. SPPU Management ranking by Outlook is 22 out of 32 in India in 2020

Collegedunia Ranking

Ba5 in India 2023 

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Course Description

M.M.M. or Master in Marketing Management is a postgraduate Sales and Marketing Management course. Marketing Management is analysis, planning, implementation and control of programs designed to create, build and maintain beneficial exchanges with target buyers for achieving organizational objectives. Master in Marketing Management course covers all marketing management aspects, including functional areas of marketing management like industrial marketing, marketing research from the theoretical and practical perspective and marketing management, consumer behaviour etc.

Eligibility Criteria

Aspirants seeking admission to 2 year Full-time Master in Marketing Management Program must be Graduate of any discipline with 50% marks of any University recognized by the Association of Indian Universities or any equivalent degree.

Course Details

Master in Marketing Management Syllabus

Sem. I

Sr. No.

Subjects of Study

1         

Principles & Practices of Management

2         

Principles of Marketing

3         

Fundamentals of Management Accounting

4         

Managerial Economics

5         

Research Methodology

6         

Consumer Behaviour

7         

Business Communication

8         

Fundamentals of Information Technology

Sem. II

1         

Services Marketing

2         

Retail Marketing

3         

Sales Management & Personal Selling

4         

Distribution Management & Logistics

5         

Market Research

6         

Relationship Marketing

7         

Indian Economic Environment

8         

Field Work + SPSS

Sem. III

1         

International Marketing

2         

Laws related to Marketing

3         

Financial Services Marketing

4         

Marketing Communication

5         

Retail Operations Management

6         

Project Work

7         

Foreign Language

8         

Virtual Marketing

Sem. IV

1         

Brand Management

2         

Strategic Marketing

3         

Export Documentation & Forex Management

4         

Direct Marketing

5         

 Industrial Marketing

6         

Rural & Agricultural Marketing

7         

Entrepreneurship Development & Project Management

8         

Foreign Language

 

Details

Full Form Master in Marketing Management
Eligibility Graduated
Duration 2 Years
Level Post graduation
Employment Areas
  • DHTC Logistics Ltd. - Ahmedabad
  • Education & Research Institutes
  • HLL Lifecare Limited - Delhi
  • Nirmal Bang - Bangalore
  • Silica - Delhi
  • TVS Credit Services Ltd. - Aurangabad
Job position
  • Assistant Manager
  • Associate Professor
  • Business Process Analyst
  • Consultant
  • Demand Supply Advisor
  • Management Trainee
  • Marketing Communication

...Show Less

Master in Marketing Management [MMM] Comparison

SPPU
Reviews Rating
Cost To Study
-
Ranking
# Ranked 22/32 by Outlook Management Ranks
Highest Salary₹1475000
Average Salary₹650000
General Course Details
Duration - 2 Years
Course Offered - Full Time
Mode - Full Time
Degree Type - On Campus
Course Level - Post Graduation
Course Credential - Degree
EligibilityGraduation

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