Master in Marketing Management [MMM] From SPPU, Pune

Sem. I

Sr. No.

Subjects of Study

1         

Principles & Practices of Management

2         

Principles of Marketing

3         

Fundamentals of Management Accounting

4         

Managerial Economics

5         

Research Methodology

6         

Consumer Behaviour

7         

Business Communication

8         

Fundamentals of Information Technology

Sem. II

1         

Services Marketing

2         

Retail Marketing

3         

Sales Management & Personal Selling

4         

Distribution Management & Logistics

5         

Market Research

6         

Relationship Marketing

7         

Indian Economic Environment

8         

Field Work + SPSS

Sem. III

1         

International Marketing

2         

Laws related to Marketing

3         

Financial Services Marketing

4         

Marketing Communication

5         

Retail Operations Management

6         

Project Work

7         

Foreign Language

8         

Virtual Marketing

Sem. IV

1         

Brand Management

2         

Strategic Marketing

3         

Export Documentation & Forex Management

4         

Direct Marketing

5         

 Industrial Marketing

6         

Rural & Agricultural Marketing

7         

Entrepreneurship Development & Project Management

8         

Foreign Language

• DHTC Logistics Ltd. - Ahmedabad
• Education & Research Institutes
• HLL Lifecare Limited - Delhi
• Nirmal Bang - Bangalore
• Silica - Delhi
• TVS Credit Services Ltd. - Aurangabad

• Assistant Manager
• Associate Professor
• Business Process Analyst
• Consultant
• Demand Supply Advisor
• Management Trainee
• Marketing Communication