The President of a Consulting Firm Analysed the Decisions Made About Marketing GMAT Critical Reasoning

Question: The president of a consulting firm analyzed the decisions made about marketing by her clients and concluded that the decisions were correct only about half of the time.

The conclusion above depends on the presupposition that

(A) companies can be successful even when about half of the decisions they make about marketing prove to be wrong
(B) companies hiring her consulting firm make no more incorrect marketing decisions than do companies in general
(C) executives consistently making correct marketing decisions rarely enlist the aid of a consulting firm
(D) marketing decision are just as likely to be correct as they are to be incorrect
(E) it is possible to classify a marketing decision properly as being either right or wrong

“The president of a consulting firm analysed the decisions made about marketing”- is a GMAT critical reasoning topic. This GMAT Critical Reasoning topic has been taken from the book ‘GMAT Prep Plus 2021.’

This GMAT critical comes with five options and candidates need to choose the one which is correct. GMAT critical reasoning tests the logical and analytical skills of the candidates. To answer the question, a candidate can either find a piece of evidence that would weaken the argument or have logical flaws in the argument. Candidates get 65 minutes to answer 36 MCQ questions in the critical reasoning section of the GMAT.

Answer: E
Explanation: In what scenario the conclusion made by the consulting firm is wrong?

1. What if it was impossible to categorically label a choice as right or wrong? Assumption: A judgement can be classified as either correct or erroneous.
2. What if a consulting firm's standards for classifying something as correct or erroneous did not correspond to those of the client? Assumption: The client's criteria are the same as the consulting firm's criteria for classifying judgments as correct or erroneous.

Let’s see each options and examine individually

Option A
It is out of context and irrelevant. The company's future prosperity is unimportant to us. So it's inaccurate.

Option B
Companies hiring her consulting firm make no more incorrect marketing decisions than do companies in general. This is incorrect. The chances of making incorrect decisions depends upon knowledge and experience.

Option C
Executives consistently making correct marketing decisions rarely enlist the aid of a consulting firm- Incorrect. If the decisions made are correct and benifits the party, then the decisions will be considered.

Option D & E
A marketing choice cannot be accurately categorised as right or incorrect. She then has no argument at all in the case of choice D. Because there is no way to tell if a judgement was right or wrong, she cannot draw the conclusion that "half of the decisions were correct." We can infer that the statement itself is required because the statement's antithesis directly refutes the argument. As a result, eliminate choice D.

The likelihood that a marketing choice will be good or wrong is not equal.The argument in this case would be considerably strengthened by the contrary, as it is implied that the decisions were "only" correct 50% of the time. In either case, though, the overall statistic of how frequently choices are correct or incorrect isn't really relevant in this situation. The analysis's result is unique to certain clients and their choices. Therefore, the fact that the specific success rate is 50-50 would not alter whether the average ratio is 20–80 or 50–50. D is therefore irrelevant, making E the better choice.

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