Bachelor of Arts [B.A] [Public Relations and Marketing Communications] From Ohio Dominican University

Students in ODU’s Public Relations & Marketing Communications program will develop a number of skills including:

• Communicate effectively with their audiences, and prepare public relations and marketing communications messages  in the appropriate style.

• Apply appropriate technology to the creation and dissemination of messages.

• Plan, initiate and complete a specific Public Relations/Marketing Communications Campaign.  

• Be aware of the ethics of the profession and the Code of Ethics of the Public Relations Society of America.

• Exercise moral reasoning when faced with ethical dilemmas.