Bachelor of Arts [B.A] [Video Production (Communications and Media Studies Concentration)] From Fisher College

The major from Fisher College is an interdisciplinary program that combines courses in communication, advertising, public relations, and journalism.

The program considers media industries and their relationship to culture and society, and the understanding of how communication works. The program emphasizes the development of critical thinking, professional writing skills and effective oral communication.

Learning Outcomes

• Understand the storytelling role video production plays in society and the rhetorical power of stories to inform, to persuade, and to entertain.

• Recognize the power of visual images and the ethical responsibility of filmmakers to treat their subjects and audience with respect.

• Identify the primary functions of scriptwriting, producing, directing, and editing and the full-time positions available in each.

• Acquire fundamental digital camera operations and shooting/composition aesthetics.

• Edit video projects on the Final Cut Pro editing platform.

• Develop an editing aesthetic for both visual and aural elements of a project.

• Create a documentary or short video production.