Bachelor of Business Administration [B.B.A] (Marketing Management)
3 years
full time
Co Op & On Campus
€8,991/Yr
€8,991 /Yr
Two words: digitization and opportunities. Products and content are brought to customers in a variety of ways. The Internet, in particular, has long been the focus of advertising measures. It's not just about sales. The digital age requires that marketing:
- a suitable image is defined and consolidated.
- plays target-group-oriented campaigns.
- Users convince and bind.
- builds loyal customer relationships.
- distinguishes a product from the competition through unique selling points.
- acts cross-medially in relevant channels.
- Measures analyzed, evaluated and optimized.
- Creatively developed new approaches.
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Tuition Fees
Year | 1st Year Fees |
---|---|
Tuition Fees | €8991 (EUR 8991) |
Eligibility & Entry Requirement
The following application documents are required:
- The admission requirement for studying at Cologne Business School is a secondary school completion and university qualification or full entrance qualification to an applied sciences university.
- CV in tabular format.
- Certified copy of last school certificate with a transcript of records for each subject (original language plus translation in either English or German).
- Letter of Motivation.
Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
Deutschland Stipendium Program | Scholarship per student€ 4,363/Yr$4,363 | Level Of StudyBachelor | TypeCollege-Specific | |
QS scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
Axol Science Scholarship | Scholarship per student€ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
VueVille Future Technology Scholarship | Scholarship per student€ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
ASID Foundation Legacy Scholarships | Scholarship per student€ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
Friedrich Ebert Foundation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based |
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