BMM Course provides job opportunities in areas like media, journalism, marketing, social media, etc. The media market is rising with the entertainment industry. India has the largest TV market in the world thus providing ample opportunities.
Students will get the opportunity to work at the basic level of the industry after completing BMM. The average Starting salary is INR 3 -5 LPA.
Digital Advertising is another field in the Mass Media industry that is considered a sunrise sector. Digital Advertising Industry in India is expected to grow to INR 23,673 crore in 2022 from INR 18,938 crore in 2021.
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According to a report published by IAMAI and Kantar Research, India internet users in India are expected to grow from 622 Million users in 2020 to 900 million by 2025 which is a CAGR increase of 45% until 2025.
Students have the option of joining the job market in any of the growing sectors in the field after completing BMM. Students will get a salary f INR 5 - 7 LPA after 2-3 years of work experience.
Students also have the option to go Master degree courses like Master of Journalism and Mass Communication, MA Advertising, MBA Event Management etc.
Check: All About MBA Jobs
Table of Contents
1.2 BMM Job Sectors
BMM Salary
There is a huge scope for BMM graduates in India. Some of the common jobs after BMM are in capacities such as Editor, Stenographer, Film Maker, Critic, Writer, Photojournalist, etc.
Students can follow any career option as long as they have the skills and ability to do their best in that creative field.
The table below lists some of the top considered jobs after BMM degree along with their salary scale:
Job Position | Average Salary | Highest Salary |
---|---|---|
Editor | INR 3.93 LPA | INR 10.48 LPA |
Photojournalist | INR 4.62 LPA | INR 8.26 LPA |
Event Manager | INR 4.68 LPA | INR 6.60 LPA |
Columnist | INR 3.66 LPA | INR 6.70 LPA |
Freelance Writer | INR 3 LPA | INR 6 LPA |
News Reporter | INR 4.02 LPA | INR 10 LPA |
Film Director | INR 4.94 LPA | INR 20 LPA |
Illustrator | INR 2.95 LPA | INR 22.25 LPA |
Writer | INR 4.06 LPA | INR 6.75 LPA |
Sound Engineer | INR 4.10 LPA | INR 8 LPA |
Screenwriter | INR 4.79 LPA | INR 10.26 LPA |
Source: Payscale, Glassdoor
BMM Job Opportunities
BMM has plenty of room for employment opportunities in various areas of mass media and communication. Sectors such as broadcasting, anchoring, videography, photography, editing, etc. offer job scope after BMM. A BMM degree holder may get an average annual salary package of INR 2 LPA - INR 2.4 LPA in beginning.
BMM Job Sectors
After graduation, students can find relevant jobs in fields such as :
- Journalism: Crime Journalism, Fashion Journalism, Travel Journalism, Business Journalism etc.
- Advertising: Blogging, Social Media Advertising, Newspapers and Magazines, Radio and Podcasts, Direct Mail, Copywriter, Illustrator, Video Editing, Ad Making, etc.
- SEO/SMM
- Publishing
- Creative Writing
- Event Management
- Proofreading
- Public Relations
- Film Making, etc.
BMM Top Companies
Many TV channels, magazines, newspapers, publishing houses, event management companies, PR firms are the top recruiters of the graduates with a BMM degree.
The table below shows the list of companies that provide relevant jobs after BMM to the students:
Penguin Publishers | Times Now |
Media Channels | Hindustan Times |
Naukri.com | PayTM |
Brandberry | Ogilvy and Mather |
Star World | Genesis Burson-Marsteller |
Weber Shandwick | Madison Communications |
Bluerose Publications | Sab TV |
Other than this, most of the students also do freelancing work in the field of writing, blogging, illustration, etc. which also helps them to get into good colleges for their higher studies, in courses such as MA or MBA, apart from getting compensation.
On an average BMM graduate can earn around INR 20,000-50,000 monthly based on their work and their skills.
BMM Scope
Course | Job Profiles | Salary |
---|---|---|
Journalism | Editor, reporter, photojournalist, social media specialist, photojournalist | INR 1 LPA - INR 7.4 LPA |
Radio Jockeying | FM/ AM Radio Jockeys, Talk Radio Jockeys, Sports Talk Radio Jockeys and Satellite Jockeys | INR 0.6 LPA - INR 7.7 LPA |
Advertising | Account director / manager. marketing manager / director. traffic manager / production manager, brand strategist, digital strategist |
INR 2.40 LPA - INR 19.7 LPA |
Public Relations | Public Realtion Officer, VP of VR, PR manger, Director of PR, Public Relation Assistant | INR 5.21 LPA |
Event Mangement | Activities director, catering manager, meeting planner, event producer | INR 1.2 LPA - INR 10.5 LPA |
Digital Communications | Digital Communications Officer, Digital Marketer, Social Media Specialist, Social Media Manager | INR 3.2 LPA - INR 27 LPA |
BMM Jobs: FAQs
Ques. What is BMM?
Ans. Bachelor of Mass Media is a 3 year undergraduate programme which covers various subjects related to communication and its mediums like newspaper, radio, television and more.
Ques. What is the eligibility for doing BMM?
Ans. A candidate who has passed 10+2 or equivalent examination in any of the areas of Arts, Science and Commerce with minimum 50%.
Ques. What is the salary of freshers after BMM course?
Ans. The salary of freshers after BMM course is INR 3 LPA.
Ques. Is Mass media a good career?
Ans. Yes, because the future of media is continuing to turn to digital advances for entertainment, news, and business, which in turn will give major opportunities for businesses.
Ques. Why choose BMM?
Ans. BMM helps in improving writing and presentation skills. BMM degree prepares students to be successful media professionals such as Journalists and Advertising Executives.
Ques. What are the benefits of BMM?
Ans. BMM course offers severalcareer opportunities, candidates can get attractive jobs in different media organisations, opportunity to explore new things are some of the benefits of BMM.
Ques. What is taught in BMM?
Ans. Fundamentals of Mass Communication, Communication Skills, The Sociology of News and Social Movements in India, Principles of Management And Marketing, Creative Writing, Journalism, Public Relations are some of the subjects taught in BMM.
Ques. Which country is best for studying BMM?
Ans. England, Spain, France,Ireland, Outside of Europe are some of the top countries for studying BMM.
Ques. What is the best course after BMM?
Ans. Journalism is considered as the best course after BMM. It involves gathering information and presenting it using different means of mass media.
Ques. What are the types of mass communication?
Ans. 4 major mass communication types are Print, broadcast, transit, and digital media.
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