BBA in Event Management is a 3-years undergraduate course. It is one of the highly opted programs pursued by those students wishing to build a career in Event Management. The course focuses on the understanding and creation of the latest and modern designs and systems.
BBA in Event Management can be pursued by those candidates who have completed their 10+2 in any stream (most preferably commerce stream) with at least 55% marks from a recognized educational board. The admission into BBA in Event Management is based upon merit or entrance exams. Some of the popular entrance exams are CUCET, DSAT, BUMAT, etc.
See more: Management Courses After 12th
Almost all the private, as well as government Management colleges/universities, offer the BBA in Event Management course, some of the renowned and top colleges include MIT World Peace University Mumbai, Sage University Indore, Amity University Mumbai and many others. The average fee for BBA in Event Management in India costs between INR 10,000 to INR 5,00,000.
Check: Event Management Courses
Once the course is completed there’s no lack of job opportunities for the graduates of BBA Event Management, they get hired by top companies like Cox and King, Sercon and Tafcon Group, Cineyug Entertainment, Percept D Mark, and Wizcraft International Entertainment Pvt Ltd, etc. The average salary of a fresher is between INR 3,00,000 to INR 5,00,000 per annum which can grow around INR 20,00,000 per annum or even more.
Table Of Content
2.1 Why Study?
3.1 Eligibility
3.2 Admissions 2023
3.3 Entrance Exams
4.1 Full Time Course
8.1 Top Job Profiles
8.2 Top Recruiters
9.1 Higher Education
Check: Top Management Colleges in India
BBA in Event Management Course Details
| Course Name | BBA in Event Management |
| Course Type | Under-Graduate |
| Course Duration | 3-Years |
| Examination Type | Semester Type |
| Eligibility | Must have passed 10+2 with 55% from a recognized board. Also required to qualify the entrance exam. |
| Admission Process | Merit-based or Entrance exam-based |
| Average Course Fee | INR 10,000 to INR 5,00,000 |
| Course Average Salary | INR 3,00,000 to INR 20,00,000 per annum |
| Top Recruiters | E-factor, Cox, and King, Sercon and Tafcon Group, Sita Conference, Cineyug Entertainment, DNA Networks Pvt Ltd., Percept D Mark, and Wizcraft International Entertainment Pvt Ltd., etc. |
| Job Profiles | Promotion Executive/ Manager, Public Relation Executive/ Manager, Marketing Executive/ Manager, Designing Executive/ Manager, Brand Development Executive/ Manager, Administration Executive/ Manager, Anchor, Production Executive/ Manager, Voice Artists, Event Coordinator, Celebrity Manager, Logistics Management Expert, Public Relation Officer, etc. |
About BBA in Event Management
- BBA in Event Management is an undergraduate course that imparts the knowledge about various trends, techniques and skills required in Event Management.
- It is also considered as a strategic and most opted marketing and communication course by different organizations as students would be able to communicate with potential clients.
- It is beneficial for the development of students’ personalities. Students will learn skills like organizing an event, arranging all the necessary decorations, and presenting an event.
- Students will be able to develop their interpersonal skills, infuse communication skills, and even help to develop a personality.
- BBA in Event Management focuses to prepare the students to get to grips with the business provocation and challenges in the competitive market location.
- BBA in Event Management has been designed with an energetic and dynamic curriculum to offer the students expert knowledge about the expanding line of event management.
Also Check: Diploma in Event Management
Why Study BBA in Event Management?
BBA in Event Management will help the students to pursue and excel in the commerce or management field. It also prepares graduates to step up in the corporate world with the experience of Entrepreneurship. It provides financial, corporate as well as professional knowledge that one can adopt for a better future. Some of the reasons why to opt BBA Event Management course are listed below for your convenience.
- The motive of BBA in Event Management is to provide the students with the practical training and knowledge to make them experts in this field.
- Students would pursue and excel in the commerce or management field.
- This program is suitable to obtain the knowledge of modern methods of resolving the problems of management as well as to make new conclusions.
- Students prepared for higher degrees such as research work after its conclusion also are suitable for BBA in Event Management.
- The scope after completing the BBA in Event Management course is very vast so that graduates in this field can easily get a good and highly paid job.
- Salary post completing the course is quite high and attractive. The average salary of a fresher in this field is between INR 3,00,000 to INR 8,00,000 per annum which can grow upto 20,00,000 per annum or more.
See More: Event Management Courses Online
BBA in Event Management: Admission Process
The admissions in BBA in Event Management are done through both merit-based and entrance-based. There are some colleges/universities that offer direct admission based on the marks secured by a candidate in a 10+2 board exam, however some of the top and popular colleges/universities grant admission based on the scores of a candidate obtained in the entrance examination.
Eligibility Criteria
- For BBA in Event Management, aspirants must have completed their 10+2 in any stream (most preferably commerce stream) from a recognized board.
- Candidates are required to pass their 10+2 board exam with a minimum aggregate of 55% marks.
- There will be relaxation of 5% in minimum aggregate score for the candidates belonging to reserved categories (SC/ST)
- For some colleges/universities candidates are also required to qualify the entrance exams which may be followed by a group discussion or personal interview.
NOTE - These eligibility criteria may vary from institute to institute.
Admissions 2023
The common procedure with which the majority of colleges and universities go is as follows-
- The applicants are required to visit the official websites of the respective colleges and click and get into the admission section.
- Then the students are supposed to fill in the admission form and the details within it such as name, address, age, under graduation pass-out year, parents/ guardian’s name, marks secured in 12th, upload photographs, etc.
- Then students are supposed to pay the required fee for submission of the admission form online and submit it.
- There are two ways by which colleges or universities take admission i.e., Merit-based and Entrance-based. So, if the college or university decides to intake students on a merit basis, which is done directly based on the marks scored by the student in the 12th-grade examination
- The other way is that some colleges/ universities use entrance exams for the selection of the students. Aspirants must score good grades for the smooth admission into the college/ university.
- The results for the entrance exam will be published on the official website of the respective college on the mentioned date.
- Candidates may also be required to face Group Discussion or Personal Interview round followed by a Document Verification process.
- After the selection, students are required to pay the fees, submit the necessary documents to the college and confirm their admission.
Entrance Exams
Most of the colleges and universities admit the students for BBA in Event Management based on the scores they secured in the entrance test, which is often followed by a round of personal interviews where the student’s general aptitude is tested. The admission process generally differs across colleges and universities some opt for direct admission wherein some go for entrance exams.
The entrance exams differ from university to university. Some of the popular universities/colleges even conduct their own entrance exams for BBA in Event Management. However most of the institutions offer admission based on the entrance exams conducted at the National level. Listed below in the table are few entrance exams:
| Entrance Exam | Application Dates | Exam Dates |
|---|---|---|
| CUCET 2023 | February 2023 – 4th week of March 2023 |
May 21 – 31, 2023 Reserved date: June 1 –7, 2023 |
| DSAT 2023 | December 18, 2022 – 4th week of July 2023 | 3rd week of August 2023 |
| BUMAT 2023 | To be Announced | To be Announced |
Also Check:
Types of BBA in Event Management Courses
BBA in Event Management can be pursued in full-time as well as in part time education. The course is available in Regular or Distance Learning mode. Most of the colleges/ universities offer the course in full time mode however there are few colleges which offer the BBA in Event Management course through Distance Education Learning. The students can opt for any mode of learning depending upon the way which is convenient for them.
Full-Time Course
BBA in Event Management is usually available as a full-time course here and states that the students are supposed to attend all the lectures for the course physically for the entire 3-years till their UG is completed. They’re even supposed to do all the project as well as assignment work and to give all the internal evaluation exams.
BBA in Event Management focuses on the understanding and creation of the latest and modern designs and systems. Students are required to submit their projects based on their research in the same field.
Distance Education
BBA in Event Management is also available in distance learning education which is open to everybody who has completed a 10+2 level from a recognized board like CBSE, ICSE, etc. The syllabus of course mainly provides students with a deep understanding of the disciplines they have learned in their degree. It even helps students to study and learn new things at the same time and even helps to earn. The eligibility for BBA in Event Management through Distance Education is the same as that of a regular course.
Admission Process
The admission procedure for distance education is similar to that of regular mode which can be done by applying directly to the colleges by filling their admission forms through their official websites respectively.
The notifications for the admissions are usually posted in March to May every year on the official websites. The selection procedure of a student depends upon the college/ university whether they select candidates through Merit-based or Entrance-based. In both procedures students are required to submit the documents to the college/ university once admission is confirmed and fees are paid.
Also Check: Certification courses in Event Management
BBA in Event Management Syllabus
BBA in Event Management is a 3-years course which is divided into six semesters. The syllabus of the course comprises the latest trends, technology, and demands from the industry. It also aims at magnifying, improving, and boosting the knowledge and polishing the skills of the students in management
Also students can choose electives and need to complete practicals during the course curriculum. Students are given the training in research tools and techniques in command to develop a positive and productive attitude towards research in Management.
Semesters-Wise Syllabus
The syllabus for BBA in Event Management differs from college to college but here are some common and important topics/ subjects covered-
| Semester I | Semester II |
|---|---|
| Basics of Practical Event Management-I | Basics of Practical Event Management-II |
| Business Communication-I | Business Communication-II |
| Human Resource Management | Event Planning & Venue Management |
| Introduction to Accounts and Finance | Event Production Process |
| Introduction to Event Management | Marketing Management |
| Principles of Management | Organizational Behavior |
| Semester III | Semester IV |
| Event Resource Management | Brand Management- Research & Development |
| Event Marketing & Sponsorship | Business Environment |
| Special Events- Wedding Planning & Live Events | Information Technology in Business Management- II |
| Information Technology in Business Management-I | Legal Aspects of Event Management |
| Professional Industry Engagement | Special Events- MICE & Corporate Events |
| Event Hospitality & Sponsorship | Work-Based Learning Route (Internship) |
| Semester V | Semester VI |
| Consumer Behavior | Advertising |
| Ethics and Governance | Event Cost Accounting & Finance Management |
| Media Management | Event Safety & Risk Management |
| Project Work-I | Experiential Marketing & Technology |
| Public Relations | Project Work-II |
| Skill Based- Campus to Corporate | Soft Skills & Personality Development |
BBA in Event Management Top Colleges
Almost all the popular Management private or government colleges/ universities in India offer the BBA in Event Management course. To get admission to the top colleges one must also need to qualify entrance exams conducted at a national or university level. Some of the well renowned colleges or universities offering the BBA in Event Management course are given below along with their average annual fees.
| College/ University Name | Average Annual Fees |
|---|---|
| MIT World Peace University, Mumbai | INR 2,35,000 |
| EMDI Institute of Media and Communication, Mumbai | INR 2,25,000 |
| Virtual Voyage College of Design, Media, Art, and Management, Indore | INR 23,380 |
| NDIEM, New Delhi | INR 3,20,000 |
| Sage University, Indore | INR 50,000 |
| RIMT University, Gobindgarh | INR 51,000 |
| TIEM, New Delhi | INR 1,20,000 |
| IIEM, New Delhi | INR 2,50,000 |
| GEMS B School, Bangalore | INR 2,50,000 |
| Sandip University, Nashik | INR 1,10,000 |
| Amity University, Mumbai | INR 2,23,000 |
| RICS SBE | INR 9,24,000 |
| Bharati Vidyapeeth Deemed University, Pune | INR 79,3000 |
| Jain University, Bangalore | INR 1,50,000 |
| CMR University, Bangalore | INR 1,00,000 |
| MIT World Peace University, Pune | INR 2,35,000 |
| Ironwood Sports Management Global Academy, Mumbai | INR 2,25,000 |
| Whistling Woods International, Mumbai | INR 5,00,000 |
| Tritya Institute of Event Management | INR 1,20,000 |
| Impact Institution of Event Management, New Delhi | INR 2,50,000 |
College Comparison
The college comparisons between the two popular colleges MIT World Peace University Pune and Jain University Bangalore offering BBA in Event Management based on various parameters is represented below in the table chart:
| Parameters | MIT World Peace University - [MITWPU] Pune, Maharashtra | Jain University - [JU] Bangalore, Karnataka |
|---|---|---|
| About College | MIT World Peace University Pune, established in 1983 is one of the most popular universities in Maharashtra accredited by NBA and approved by AICTE. It offers UG, PG, Diploma and PhD courses in various fields. | Jain University Deemed to be University was established in 1990 and is one of the Best Private universities in Bangalore. It is approved by AICTE and accredited by NAAC with ‘A’ grade and MHRD. Jain University offers degree, diploma and certificate programs |
| Entrance Exam Accepted | National:CAT/ XAT/ MAT/ CMAT/ GPAT/ ATMA/ JEE Main/ GATE State:MAH CET/ MHT CET University:MITWPU-ID-DAT/ MITWPU UGPET |
National:CAT/ XAT/ MAT/ CMAT/ GMAT/ ATMA/ UCEED/ Uni-Gauge/ CSIR/ UGC NET/ JRF State:KMAT/ KPGCET University:JET |
| Location | Survey No, 124, Paud Rd, Kothrud, Pune, Maharashtra 411038 |
JGI Knowledge Campus #44/4, District Fund Road Jayanagar 9th Block Bangalore - 560 069 |
| Rankings | 119 out of 119 in Outlook | 33 out of 119 in Outlook |
| Average Fees | INR 4,80,000 | INR 5,40,000 |
| Average Salary | Average Package -INR 3,20,000 per annum Highest Package -INR 37,26,000 per annum |
Average Package -INR 4,16,000 per annum Highest Package -INR 32,00,000 per annum |
| Top Companies for placements | Amadeus Software Labs India Pvt. Ltd., Ajanta Pharma Ltd., Asian Paints, Cairn India, Deloitte, Consulting India Pvt. Ltd. | Tommy Hilfiger, Honeywell, ICICI Bank, Deloitte, Panasonic Homes, Ambition Co., JK Technosoft, Capgemini, TCS, Morgan Stanley, etc. |
BBA in Event Management Top Colleges Abroad
Though BBA Event Management in India is already a very lucrative and conventional option, some students also prefer to pursue Event Management courses from abroad. If one wishes to pursue a BBA Event Management course from foreign universities/ colleges, they must fulfill the eligibility requirements set by the college/ university for the course.
Apart from the Eligibility Criteria candidates are also required to qualify the English Language Proficiency Test such as IELTS, TOEFL, PTE etc to prove their fluency in English. Some of the basic requirements for the admission to BBA Event Management course are listed below:
- 10+2 level degree from a recognized university/ study board,
- Portfolio of past work experience (if applicable)
- IELTS / TOEFL/ PTE scores
- Statement of purpose,
- Letter of recommendation,
- Resume [CV],
- Entrance Exams [GRE, GMAT] scores (if required)
- VISA, Passport and other documents
NOTE - The eligibility requirements may vary from college to college.
Check out:
Some of the popular colleges/ universities offering BBA in Event Management course or other related courses are given below in the table chart:
| College/ University Name | Average Annual Fees |
|---|---|
| University of Oxford, UK | INR 31,00,000 |
| University of Cambridge | INR 23,00,000 |
| Massachusetts Institute of Technology, US | INR 40,00,000 |
| Bocconi University, Italy | INR11,02,000 |
| The London School of Economics and Political Science, London UK | INR 22,30,000 |
| University of Pennsylvania, US | INR 39,00,000 |
| Stanford University, US | INR 40,50,000 |
| INSEAD, France | INR 10,50,000 |
| London Business School, UK | INR 15,00,000 |
| Harvard University, US | INR 36,20,000 |
BBA in Event Management Jobs
BBA in Event Management is a promising and a lucrative option in terms of jobs and salary. Candidates can find highly paid jobs with a variety of Job Profiles. One can work as a Promotion Executive/ Manager, Designing Executive, Event Coordinator, Celebrity Manager, Logistics Management Expert, Public Relation Officer, etc.
Post completing BBA in Event Management, the average salary of a fresher is between INR 3,00,000 to INR 20,00,000 per annum in the industry which can grow with experience and skills in the industry.
Top Job Profiles
Some of the top job profiles with their average salary and job description are given below:
| Job Profiles | Job Description | Average Annual Salary |
|---|---|---|
| Brand Development Manager | They are responsible for developing and introducing highly effective and efficient market strategies and even to keep an eye on all the departments of the organization about the movements and work in all departments. | INR 9,15,000 |
| Promotion Manager | They are responsible for delivering materials for insurance like contests, posters, etc, and arranging for policies. | INR 6,55,000 |
| Design Manager | Design Managers are responsible for managing designs and thinking about innovative ideas and graphic designs for the entire team. | INR 3,30,000 |
| Marketing Executive | Marketing Executives are responsible for the representation/ promotion of the product, doing market research, and to deal with the company. | INR 2,73,000 |
| Public Relations Executive | They work with numerous organizations, officials, and customers to seek the accurate way to reach the company’s goals. | INR 5,70,000 |
Also Check out: How to become an Event Manager?
Top Recruiters
After the successful completion of BBA Event Management there’s no lack of job opportunities for the graduates, they get hired by companies under government as well as private sectors such as Software Companies, Travel and Hospitality Industries, Event Management Consultancies, Political Parties, etc.
The table below shows the top recruiting companies that provide employment to the graduates of BBA Event Management:
| E-factor | Cineyug Entertainment |
| Cox and King | DNA Networks Pvt Ltd. |
| Sercon and Tafcon Group | Percept D Mark |
| Sita Conference | Wizcraft International Entertainment Pvt Ltd. |
BBA in Event Management Scope
BBA in Event Management has a wide scope in both India as well as in foreign countries. Candidates can find a lot of high profile job opportunities in private as well as public sectors. Students after completing BBA in Event Management can also go for higher education in the same field.
Post completing the course, candidates with BBA in Event Management degree can get a job as a Marketing Executive, Designing Manager, Teacher, Public Relations Manager and many other high profile jobs. The average minimum salary of INR 3,00,000 per annum which goes on increasing with the hands full of experience in the industry.
Higher Education
BBA in Event Management enables the students to go for higher degree programs such as doctoral degrees, etc. Also one can even start their own business.
MBA in Event Management
After completion of BBA in Event Management, students are eligible to pursue an MBA in Event Management course. The course is offered for the duration of 2-years which imparts advanced knowledge in the same field. Many students after completing BBA in Event Management often opt for MBA for better career prospects.
M.A in Public Relations and Event Management
Students can also pursue M.A in Public Relations and Event Management or other relevant courses. It is offered for the duration of 2-years. The course mainly focuses on event management techniques and public relations. It helps the students to learn and understand how to develop and manage events and relations with others.
BBA in Event Management: FAQs
Ques. Which country is the best to study Bachelor of Business Administration BBA in Event Management
Ans. USA, UK, Germany, Canada, and Australia are the popular destinations to study for a Bachelor of Business Administration BBA in Event Management.
Ques. What are the eligibility criteria for Bachelor of Business Administration BBA in Event Management?
Ans. The eligibility criterion for BBA in Event Management is a 10+2 or identical qualification in most preferably commerce stream from a recognized university, college, or educational board, with a minimum aggregate score of 50%. The candidates who have completed 10+2 years of their education. There’s a minimum aggregate score of 45% for SC/ST candidates at 10+2 levels. Candidates from SC/ ST/ OBC categories are eligible for admission only if they obtain minimum passing marks.
Ques. What is the duration of the entire course?
Ans. The duration of the entire course is 3 years divided into 6 semesters i.e., 2 semesters per year.
Ques. What is the best career option after a Bachelor of Business Administration BBA in Event Management?
Ans. Students do usually get onto jobs after their UG, but those who are willing to study can opt for M. Com and then for their doctoral degree i.e., Ph.D. Most of the students after BBA in Event management go for MBA.
Ques. What are the eligibility criteria for an international student who wants to study after a Bachelor of Business Administration BBA in Event Management?
Ans. The basic prior criterion for the international students is that the applicant must have passed a 10+2 degree or equivalent degree with a minimum of 50% marks or equivalent CGPA.
Ques. Can I get admission into BBA in Event Management if I wasn’t having Mathematics as my subject till the 10+2 level?
Ans. Yes, you can surely get admission into BBA in Event Management even without having Mathematics as your subject in 10+2 levels.
Ques. Can I study abroad for free?
Ans. It is true that universities abroad have higher fees as compared to in India. Students are required to pay tuition fees and also are supposed to have enough funds to support their stay in the host country. Deserving students can apply for scholarships to lessen the financial burden. Germany is one such country that doesn’t take tuition fees for its public universities.
Ques. Can we pursue Regular MBA after completing BBA in Event Management through Distance Education?
Ans. Yes, one can pursue a Regular MBA after completing BBA in Event Management through Distance Education. But the aspirants must match the eligibility criteria for the same.
Ques. Is doing BBA in Event Management through Distance Education a waste of time?
Ans. No, pursuing BBA in Event Management through Distance Education is not a waste of time. Also, it is less expensive than Regular BBA in Event Management. Students can apply for a Master's degree and find a lot of job opportunities after completing the course, most certainly it is not the waste of time and money.
Ques. What is the difference between regular BBA in Event Management and Distance BBA in Event Management?
Ans. In Regular BBA in Event Management one has to attend their classes physically being present while in Distance BBA in Event Management there will be online classes. The course fee for Distance Education is less as compared to Regular BBA in Event Management. The advantage of Distance BBA in Event Management is one can attend their classes anywhere and anytime they want.
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