Bachelor of Science [B.S] [Graphic Communications] From University of Wisconsin - Stout

UW-Stout's Graphic Communications program is the premier graphics program in the Midwest, preparing you for an exciting career in graphics, printing, marketing, imaging or an associated industry. As a Graphic Communications major, you'll learn to be a leader, motivator and communicator who can deal with marketing campaigns, the design process, graphics workflows, business issues and production efficiency.

The fast-growing graphic communications field uses multiple media channels for marketing and promotion. Cross-media campaigns typically include printed direct mail, e-mail blasts, web micro-sites, or social media integration and may utilize mobile technology to access related online content. Graphic Communications is often data-driven to produce personalized content for each recipient, making it more relevant and effective. It encompasses all phases of the graphics process—from design, through production and delivery of products and services. Students make great use of technology—equipment, computers, software and systems—to create a wide variety of projects. The blend of software, graphics technology, business and project management produces graduates that are in high demand. The great variety of opportunities in Graphic Communications is attractive to many different students. Those interested in art and design, graphics software, business, marketing, technology, graphic arts and communication are all encouraged to explore this program.