Bachelor of Business Administration [B.B.A] [Visual Merchandising] From LIM College

Do you ever wonder what encourages a customer to shop in one store rather than another? It's a coordinated effort that includes marketing, merchandising, store design and visual merchandising. As an essential component of the fashion business, visual merchandising is the tool or language that retailers use to communicate with the customer.

Through the Bachelor of Business Administration (BBA) Visual Merchandising degree, you are exposed to an in-depth analysis of the retail store environment. You're?introduced to the principles, philosophies and technologies through first-hand exploration and hands-on classroom experimentation.