How should I prepare for IBPS SO (marketing) interview?

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Pragati Ghosh Posted On - Feb 19, 2021
MBA in Business Marketing & Financial Management, Acharya Nagarjuna University (2018)

To talk about the academic side, brush your knowledge that concerns marketing concepts, banking jargon and current affairs. Also, if the interviewer comes up with certain personal questions, make sure you answer them honestly. 

I'd like to share my sister’s experience here with you. Her IBPS SO Marketing exam was conducted in Andhra Pradesh Apex College, Hyderabad. She reached the location on time. Make sure you do that too. Document verification takes place after that and after half an hour or so, her turn for the interview came. There will be other candidates along with you and they'd be allotted different serial numbers. You've to be a little patient in case your serial number comes up a little late. 

The interview lasted for ten minutes. The panel consisted of 5 members, 4 male and 1, female. 

The questions they asked included the following:

  • Since she has completed her education, what has she been doing since then? - She told them this was her first interview and they further enquired whether she was placed or not. They also inquired about the gap as they were curious about it. She mentioned that she wasn't doing anything constructive, instead, was teaching in a local school. This left a rather negative impact and gave them a good reason to shoot even more questions. 
  • What does a Bank Balance Sheet include? (Answered)
  • Define a Cheque and the parties involved (Answered wrong out of confusion)
  • Name of the Union Commerce Minister (Didn't know)
  • Define Priority Sector Lending (Answered in a local language - Telugu)
  • Define Bancassurance (Answered, But along came a series of questions)
  • Define GST (Answered almost everything about GST except what it meant at a surface level. They were very patient)
  • Full form of IRDA (Didn't answer)
  • Define Marketing Research (Answered, but wasn't up to the mark)
  • Roles and responsibilities of marketing officers in the bank (Answered)
  • Define home loan. Explain how she would persuade customers for it (Answered)

And with this, thanks was greeted and with a smile, she was told to leave. She was clueless about the results considering her experience, a miracle can only save her.

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