Dr. Rashi Goplani is the Director of L.J. Institute of Sports and Event Management. She has a doctorate in the area of service quality management. She was also a mentor on Coursera platform as well as member of board of studies in Gujarat university in the year 2012. The main subject of her interest is marketing management. She also has completed a certificate course in Content Marketing from the University of California , personal branding from university of Virginia content , advertising and social IMC from NorthWestern UNIVERSITY. She is an avid blogger with several well-known platforms that discusses parenting, motherhood, and female-centric issues.She has quite a few research articles , publications and MOOC programs to her credit.

L.J. University.

What is your philosophy of leadership?

“As a leader, My main task is to keep my colleagues high on passion and morale”

My Philosophy has always been of a person who believes in hand-holding and collective efforts. I ensure that the complete participation of the team is considered right from the beginning. Ideating, curating, and executing the decisions taken for the bright future of all stakeholders is done via equal participation. 

How does the curriculum of your institute train the students to be industry-ready?

“The key programs aim to identify and streamline the sector with skill training & education”

Sports professionalization is at a very infant stage and so is the need for sports managers. With increasing numbers and revenues in the sports sector, we have identified the challenges of this niche segment and are focusing to produce talent with a rare knack in sports and the industry. Proper visibility, high-end skills training, and innovation will work the best in this sector and hence the students are trained for the same. The pedagogy is comprehensive and enables the students to practice what they are taught in classrooms.

What can an inbound student gain from studying here in your institute?

“Practical-based teaching methods and internships prepare the students for a glorious career”

As mentioned earlier, before entering this segment the institute has gauged all the challenges and researched on all the opportunities which this segment has to offer. An inbound student is set to take a lot as he is placed at the best organizations to put his learnings to actual practice. Continuous internships, in house events, a work-based learning route, and professional industry engagement are the highlights of this program.

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Any insights into how your Institute welcomes students of different backgrounds?

“Unique scholarships in form of financial aid provided to meritorious students”

Cultural diversity has always been the biggest strength of any organization. With students from diverse backgrounds, the institute and the students will have a lot to benefit. Synergy can be optimized to get best results. The problem of financial difficulties is tackled through special scholarship programs for such needy students.

What do you think your responsibilities to the Institute and the students are?

“To produce well informed, stable, and responsible talent who become top-notch professionals”

The role I play is only that of a guide. With little more access to resources, I can ensure that the students are exposed to the best of knowledge both from academia and industry. Since the quality of future generations decides the future of a country, it is inevitable for a guide to provide just the right environment to build a responsible society in future.

What would you like people to know about your institute they may not know?

“LJISM is the first institute in Gujarat to offer a BBA degree in sports management”

It is situated in the heart of the city, in a lush green campus with all facilities which a student would aspire for. It has students coming from across the country. It is the only college that provides a work-based learning route to the students. It is well connected to the fraternity and the allied area, which helps students identify the best opportunities. It is also the only institute that has a start-up cell to support upcoming sports entrepreneurs. 

What do you see as the L & J Institute of sports Management’s greatest strengths?

“Experienced faculty and a strong network of the fraternity members”

Dynamic leadership, clarity of goals, very relevant pedagogy, and support from the fraternity helps to bridge that gap between industry and academia. During the program, we ensure that the syllabus is completely in sync with the field requirements These are the real strengths of the institute. 

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Any suggestions you would like to give to the current aspiring youth?

“Perseverance and commitment are qualities that every student must possess”

Yes, surely. The new-age students are smart and blessed with ample resources but the overload of information messes their goals and the problem of abundance puts them in dilemma. It is very important for them to filter and consume the information rather than getting deviated by the same. For which, they need to understand where their passion lies. They need to choose a career or a decision that will end up making them happy, creative and financially stable in the long run. The students need to be dedicated and focused in their endeavors.