The admission process for the B.Sc. Visual Communication program involves an initial online application, followed by an entrance exam and interview on May 31st. Selection is based on merit and interview performance, with results announced a week later. The faculty consists of experienced educators, many with PhDs and industry experience, promoting a modern and open teaching approach. Each semester includes 2 Continuous Internal Assessments, with 5-8% of students typically struggling to pass.

Fees are affordable, with morning courses subsidized at around 8,000 INR annually, and evening courses ranging from 30,000 to 100,000 INR. The college offers unique benefits like a 15-day educational foreign trip and an active placement cell with companies like Wipro and Infosys participating. Students can begin internships mid-second year, with opportunities at firms such as Amazon Prime. Scholarships and fee concessions are available, including a significant 10,000 INR monthly scholarship for SC and ST students from regions outside Chennai.

The B.Sc. Visual Communication course costs approximately 1.5 lakh INR per year, with additional expenses for exams and personal equipment like a DSLR camera.