Bachelor of Arts [B.A] [Advertising/Public Relations] From Pennsylvania State University

State College, PennsylvaniaLocation

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Estd1855established year

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Bachelor of Arts [B.A] (Advertising/Public Relations)

STEM Course

4 years

Full Time

Field of Study:

Journalism,

Public Relations,

Advertising

₹30.6 L/Yr

$36,974 /Yr

This major is designed to provide a balance of theory, research, and practice. The course sequence provides professional skills courses in conjunction with applied theory and critical evaluative courses. Students develop an understanding of the role and effect of advertising and public relations within the business, social, and political arenas. Students develop abilities and skills that prepare them for a wide range of professional opportunities that include: media planning and relations, research, client services. Analytical abilities are equally stressed throughout the curriculum. Critical thinking skills, creative problem-solving, and the need to justify decisions are developed. Theory and practice from a wide range of disciplines including business, behavioral sciences, and applied statistics are used to equip the students to make informed decisions in a dynamic environment.

All courses in the advertising major emphasize the critical importance of integrated communication. The objective of the curriculum is to prepare students for entry-level opportunities in the advertising profession and to prepare for eventual managerial roles where an understanding of integrated communication concepts is essential.

The program reflects an integrated marketing communications approach to the design implementation and evaluation of advertising messages. In addition to mastering the core professional courses, students are expected to have an understanding of the convergence of mass communication theory and practice and are encouraged to select from courses in communication theory, communication law, mass media history, ethics, and the impact of advertising and public relations on society.

Year	1st Year Fees
Tuition Fees	₹3064775 (USD 36974)

Other Expenses

Head	Avg Cost Per Year

Eligibility & Entry Requirement

Academic Requirements:

Submit official transcripts of secondary school and previous education
Secondary school records should contain the list of subjects studied each year and the grades earned in each
The official transcripts should be in original language followed by a copy with line by line English translation
Submitting ACT/SAT score is optional
Submit English Language Proficiency test scores

English Language Requirements:

TOEFL: minimum score of 80 in iBT; minimum 550 in PBT
IELTS: minimum score of 6.5
ACT: minimum score of 24 in English

Scores Required

6.5 / 9

Avg. Score in

IELTS

80 / 120

Avg. Score in

TOEFL

1140 / 1600

Avg. Score in

SAT

24 / 36

Avg. Score in

ACT

120 / 160

Avg. Score in

Duolingo

Scholarship Grants & Financial Aids

Name	Scholarship Per Student	Level of Study	Type
Collegedunia $150 Scholarship Program	Scholarship per student₹ 12,434/Yr$150	Level Of StudyBachelor	TypeMerit-Based	View Details
Go Clean Scholarship	Scholarship per student₹ 2.9 L/Yr$3,500	Level Of StudyBachelor	TypeMerit-Based	View Details
BL Mandhana Scholarships	Scholarship per student₹ 8.3 L/Yr$10,000	Level Of StudyBachelor	TypeMerit-Based	View Details
Forktip Women’s- Innovation Scholarship	Scholarship per studentVariable Amount	Level Of StudyBachelor	TypeCollege-Specific	View Details
Deutschland Stipendium Program	Scholarship per student₹ 3.6 L/Yr$4,363	Level Of StudyBachelor	TypeCollege-Specific	View Details
1st Formations Business Scholarship	Scholarship per student₹ 66,312/Yr$800	Level Of StudyBachelor	TypeMerit-Based	View Details