Bachelor of Science [B.S] [Business Administration - Marketing] From California State University

Marketing is primarily for those who want to become involved in global sales and marketing. In all but very small firms, a career in global marketing and sales normally requires several years experience at a domestic site and a good familiarity with the firm's products and services. As a result, the specialized courses for this track are focused mostly on fundamental marketing principles and knowledge that are important for domestic and global operations.Individuals choosing The Bachelor of Science Business Administration - Marketing at California State University San Marcos should have an excellent foundation in marketing, generally be people-oriented, flexible and curious about different areas of the world.