Courses at Kennesaw State University

Bachelor of Business Administration [B.B.A] [Marketing] From Kennesaw State University

Kennesaw, GeorgiaLocation
UniversitySchool type
Estd1963established year
35846enrollment
Public
Partner [2 Courses]
6.7/10

Bachelor of Business Administration [B.B.A] (Marketing)

4 years
Full Time
On Campus

Field of Study

$23,556/Yr

$23,556 /Yr
  • Marketing affects us every day of our lives. A field devoted to promoting an organization’s goods and services to potential customers, marketing helps deliver to average consumers a standard of living that would have been inconceivable to previous generations.
  • Majoring in marketing can lead to a personally satisfying and financially rewarding career in the fields of marketing, sales, or sales management. The marketing curriculum merges marketing theory with real-world practice to prepare students for working with either for-profit or nonprofit organizations. Students may choose a general program of study or one of the specialized paths including channel marketing, social media and engagement marketing, sports and hospitality marketing, and professional sales. 
  • Marketing lives at the intersection of creativity and analysis. It is born of curiosity, communication, analysis, and a keen eye for trends. Students will learn to understand their audience and use that understanding to meet the needs of their customers and clients.
  • With a set of skills that every business needs, students will be in demand! A BBA in Marketing from Coles College of Business will prepare students to make an impact wherever their journey takes them.

Important Dates

EventApplication Date
Summer Class Start May 15, 2023
Spring Class Start Jan 9, 2023
Fall Class Start Aug 15, 2023
Fall Class Start (Priority Applicants) Aug 15, 2023

Tuition Fees

Year1st Year Fees
Tuition Fees$23556 (USD 23556)

Other Expenses

HeadAvg Cost Per Year
Health Insurance$1836 (USD 1836)
Total Cost$1836 (USD 1836)

Previous Year Tuition Fees

Year1st Year Fees
2021$19630 (USD 19630)

Eligibility & Entry Requirement

Academic Eligibility:

  • Graduation from high school with a GPA of 2.5 with qualifying test scores-or graduation from high school with a GPA of 2.6 without test scores(If educated outside of the United States, the required official evaluation must indicate GPA)
  • Official transcripts of ALL student's high school or post-secondary records. English evaluations of all foreign documents will be needed. Students must have their foreign transcripts evaluated by one of the following credential evaluation services found at naces.org.
    • Students High School transcript will need to have a document-by-document evaluation including GPA.
    • Students College/University transcript will need to have a course-by-course evaluation.
  • Results from your Scholastic Aptitude Test (SAT) or American College Test (ACT).
  • International students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.

Scores Required

79 / 120

Avg. Score in

TOEFL

6.5 / 9

Avg. Score in

IELTS

58 / 90

Avg. Score in

PTE

1160 / 1600

Avg. Score in

SAT

25 / 36

Avg. Score in

ACT

Scholarship Grants & Financial Aids

NameScholarship Per StudentLevel of StudyType
FormSwift Scholarship ProgramScholarship per student$ 1,000/Yr$1,000Level Of StudyBachelorTypeCompany-Sponsored
Next Genius ScholarshipScholarship per studentVariable AmountLevel Of StudyBachelorTypeMerit-Based
BrokerFish International student scholarshipScholarship per student$ 1,000/Yr$1,000Level Of StudyBachelorTypeMerit-Based
Debesh Kamal ScholarshipScholarship per student$ 1,385/Yr$1,385Level Of StudyBachelorTypeMerit-Based
Hani Zeini ScholarshipScholarship per student$ 1,000/Yr$1,000Level Of StudyBachelorTypeMerit-Based
Ritchie-Jennings Memorial Scholarship ProgramScholarship per studentVariable AmountLevel Of StudyBachelorTypeMerit-Based


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