Bachelor of Business Administration [B.B.A] (Marketing)
STEM Course
4 years
Full Time
On Campus
$56,424/Yr
$56,424 /Yr
- Technology has completely changed the ways in which products and services are sold today.
- Big Data has given marketers a limitless wealth of information into the habits and behaviors of their customers, and social media and mobile communications mean messages can be targeted to specific people at specific places during specific times.
- But to capitalize on those advantages, students need to be able to interpret all that data to create actionable strategy — a specialty at Stevens.
- Here, they will experiment directly with these tools to create and manage campaigns, and use analytics to adjust strategies based on audience behavior.
- Students who major in Marketing Innovation & Analytics graduate able to bring a results-driven, creative approach to traditional and new media campaigns, and will understand how to apply analytical methods to track and ensure success.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $56424 (USD 56424) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Health Insurance | $2204 (USD 2204) |
| Compulsory Fees | $2200 (USD 2200) |
| Total Cost | $4404 (USD 4404) |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2021 | $56920 (USD 56920) |
Eligibility & Entry Requirement
Academic Eligibility:
- Applicants must be high school pass out.
- SAT and ACT scores are optional.
Indian Eligibility:
- High school qualification is needed.
- English Language Proficiency test scores like TOEFL, IELTS, PTE is mandatory for non-native English speakers.
Scores Required
Required Document List
Required Documents are as follows:
- A complete application
- Official high school transcript
- Essay
- Two letters of recommendation
- Financial Documents
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Ritchie-Jennings Memorial Scholarship Program | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| TEC Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Microsoft Tuition Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| QS scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| WU Foundation Global 52 Scholarship | Scholarship per student$ 2,500/Yr$2,500 | Level Of StudyBachelor | TypeMerit-Based | |
| SWE Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based |
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Important Dates
| Program | Important Dates |
|---|---|
| M.S Data Science | Application Deadline for Spring 2023 Intake (1st Nov 2022) Application Deadline For Fall 2023 Intake (15th Apr 2023) |
| M.S Computer Science | Application Deadline for Spring 2023 Intake (1st Nov 2022) Application Deadline For Fall 2023 Intake (15th Apr 2023) |
| M.S Business Intelligence and Analytics | Application Deadline for Spring 2023 Intake (1st Nov 2022) Application Deadline For Fall 2023 Intake (15th Apr 2023) |
| M.S Construction Engineering and Management | Application Deadline for Spring 2023 Intake (1st Nov 2022) Application Deadline For Fall 2023 Intake (15th Apr 2023) |
| M.S Machine Learning | Application Deadline for Spring 2023 Intake (1st Nov 2022) Application Deadline For Fall 2023 Intake (15th Apr 2023) |
| M.S Cybersecurity | Application Deadline for Spring 2023 Intake (1st Nov 2022) Application Deadline For Fall 2023 Intake (15th Apr 2023) |
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