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Marketing focuses on the activities involved in the creation and sale of goods and services that serve prospective customers’ needs and wants. The BSBA with an emphasis in marketing is suitable for students who anticipate careers in areas such as retail management, sales, buying and supply chain management; marketing research; product and brand management; marketing communications; customer relationship management; international marketing; and service marketing.
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Eligibility & Entry Requirement
Academic Requirements:
- Complete 13 units of coursework in four units of Mathematics, three units of science, three units of social studies, two units of languages and one unit of Fine Arts
- Minimum GPA of 2.5 on a grade of 4.0 or a GPA of 3.5 on a scale of 5.0
- Submit academic transcripts of all the previous education
- SAT/ACT scores are required for scholarship considerations
English Language Requirements:
- TOEFL: minimum 550 with no score below 52 in PBT; minimum 79 with no section score below 17 in iBT
- IELTS: minimum 6.5 with no section score below 6.0
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TOP Scholarships
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Faculty, schools and campuses
Trulaske College of Business, University of MissouriColumbia, Missouri
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