Master of Science [M.Sc] [Global Marketing] From GCU London

Drawing on GCUÕs close relationship to industry, weÕll help you develop new insight into the cross-cultural challenges youÕll face in todayÕs global environment Ð and how to address them. YouÕll discover how technology can help you develop sustainable marketing practices, better understand consumer behaviour and plan marketing, branding and communication strategies. In thisÊ programme you will study marketing in both theory and practice, for a world-class education built onÊGlasgow Caledonian UniversityÕs decades of academic and professional experience in the field.

As part of our welcoming, open and diverse GCU community, youÕll also be in the ideal place to launch a marketing career that is globally engaged and socially responsible Ð truly serving the common good.

Career Opportunities

YouÕll graduate from our career-focused programme ideally positioned to create innovative marketing solutions in a variety of sectors Ð from fashion to travel, entertainment to technology. Our alumni pursue rewarding careers and create meaningful change in the UK and internationally.