NO, the Institute of Engineering & Management (IEM) Kolkata does not offer an MBA in Digital Marketing. It offers MBA courses in four different streams namely
However, there are many colleges in Kolkata that offer an MBA in Digital Marketing.
Colleges |
Duration |
Fees (INR) |
IIDE |
11 months |
INR 5,95,000 |
IISWBM |
2 Years |
INR 8,30,000 |
IIM Calcutta |
2 Years |
N/A |
NSHM |
2 Years |
N/A |
JIS University |
2 Years |
N/A |
Hope this solves your queries!
According to the reviews online, it is suggested that you check the detailed curriculum of the course and its collaboration with the industry. This will tell you if hands-on learning opportunities are possible along with frequent visits from industry experts.
Digital marketing has a huge demand nowadays. Lots of companies are trying to harness the power of Social Media to improve their business, sales, brand image and customer retention.
Digital Marketing is a very good choice for a professional course, companies like Google also run short term certification courses on Digital Marketing.
Check if the faculty is also equipped with the proper background of Digital Marketing. If all these check out, you can then opt for this program.
Read books by Drayton Bird on Digital marketing, Armstrong on Persuasive marketing, Gary Halbert letters and Million Dollar Mailing by Denny Hatch. Get practical experience by working with a company in retail sales or B-B sales.