MICA Ahmedabad or NID is not that much appropriate for pursuing a strategic marketing course. When choosing a business school, it's crucial to consider your career goals and the specific skills you want to acquire. Instead of solely focusing on NID or MICA, it is better to look for a school that aligns with your long-term objectives.
At some institutions, like NID, the SDM program doesn't primarily focus on managing designers or design projects, nor is it an MBA in Design. It's designed to foster innovative design professionals.
On the other hand, MICA offers a unique MBA program in Strategic Marketing. It covers various disciplines, including management, marketing, and marketing strategy. Here, you'll learn how to creatively tackle business challenges, promote products, and harness creativity across different domains. The primary goal at MICA is to prepare business managers for the creative industry.
NID emphasizes innovative design professionals, while MICA focuses on training business managers for the creative sector. Make your choice wisely to align with your long-term goals.