Courses at University of Waikato

Master [Marketing] From University of Waikato

Hamilton, North IslandLocation
UniversitySchool type
Estd1964established year
9805enrollment
Public
Partner [1 Courses]
8.3/10

Master (Marketing)

2 years
Full Time

Field of Study

NZ$34,085/Yr

NZ$34,085 /Yr

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising ? ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.


Tuition Fees

Year1st Year Fees
Tuition FeesNZ$34085 (NZD 34085)

Scholarship Grants & Financial Aids

NameScholarship Per StudentLevel of StudyType
Paul Foundation scholarshipsScholarship per studentNZ$ 20,174/Yr$20,174Level Of StudyDiplomaTypeMerit-Based
Axol Science ScholarshipScholarship per studentNZ$ 2,000/Yr$2,000Level Of StudyBachelorTypeCompany-Sponsored
ASID Foundation Legacy ScholarshipsScholarship per studentNZ$ 4,000/Yr$4,000Level Of StudyBachelorTypeMerit-Based
Gyandhan ScholarshipScholarship per studentNZ$ 1,222/Yr$1,222Level Of StudyMasterTypeMerit-Based
Rotary Foundation Scholarships- Global GrantsScholarship per studentVariable AmountLevel Of StudyMasterTypeCompany-Sponsored
Deutschland Stipendium ProgramScholarship per studentNZ$ 4,363/Yr$4,363Level Of StudyBachelorTypeCollege-Specific


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