Digital Marketing and Analytics by Indian School of Business
Total:₹1,08,000
Regular Classroom Programs
Program Overview:
Increase ROI, customer lifetime value and firm profitability aligned with business goals
Plan and implement search engine and social media campaigns in simulated environments
Leverage insights from the digital marketing funnel to reach customers and enhance engagement
Maximize reach, engagement and conversions with optimized paid campaigns
Measure, analyze and optimize campaigns using in-demand metrics and best practices
Build frameworks for the successful planning and execution of campaign strategies
Who is this Programme for?
Marketers seeking more ROI:
Mid level managers interested in learning integrated digital marketing strategies and best practices to boost reach & get more ROI from their campaigns
Rejoining the workforce:
Managers looking to make a comeback after a career break to enhance their knowledge and skills by learning the latest digital marketing strategies
Entrepreneurs looking to expand:
Business owners seeking to understand how digital marketing strategies can improve marketing outcomes and lead to business expansion