The digital marketing course, taught by a single instructor named Mayank, was efficiently managed with two batches: morning sessions from 10 AM to 1 PM and evening sessions from 2 PM to 5 PM, each accommodating 35 students. Mayank received commendations for his detailed teaching approach and willingness to help students beyond class hours. Students became eligible for job placements after their 5th semester, and placement support began in the 5th month of the six-month course. Upon course completion, an on-campus placement drive featured three startups: Pioneer, Holiday Tribe, and Emerging Brilliance, offering internships in roles like SEO, Social Media Marketing, Email Marketing, Google Ads, and Analytics. The internships came with a stipend of about 10,000-12,000 INR monthly, and nearly every participating student secured an internship following interviews and viva sessions. The tuition fee at Delhi College of Arts and Commerce (DCAC) was 56,000 rupees, payable in two installments, with no scholarships available. The campus also offered employment opportunities through internships with similar stipends, predominantly in digital marketing roles such as SEO.
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