Bachelor of Arts [B.A] (Business and Marketing)
STEM Course
3 years
Full Time
Honours & On Campus
£16,800/Yr
£16,800 /Yr
- Bachelor of Arts in Business and Marketing at Coventry University is a 3-year program.
- It is an on-campus honours program offered on a full-time basis.
- This program is also offered a sandwich program for a duration of 4 years.
- The course allows students to study a broad range of business subjects together with more focused marketing-specific topics.
- Students on this course have the opportunity to study in our DigiComm lab, which supports innovation through the usage of industry-standard software and tools.
- The main study themes covered in the course are:
- Business
- Marketing
- Communications
- Research
- Within the first and second year, students will have up to 12 contact hours of teaching a week.
- Students have the opportunity to spend a year on a business placement in the UK or overseas.
- Students get the opportunity to work in companies such as IBM, Microsoft, Procter and Gamble, L'Oreal, Warner Brothers, and Rolls Royce.
- This course is accredited and recognized by the Chartered Institute of Marketing (CIM).
- Coventry University ranked joint first amongst Modern Universities in England for career prospects - Guardian University Guide 2021.
- Students can also apply for the courses such as:
- BA (Hons) Enterprise and Entrepreneurship
- BA (Hons) Marketing
- BA (Hons) Advertising and Marketing.
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Important Dates
| Event | Application Date |
|---|---|
| Application Deadline for 2024 Intake | |
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | £16800 (GBP 16800) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Housing | £9288 (GBP 9288) |
| Food | £3096 (GBP 3096) |
| Total Cost | £12384 (GBP 12384) |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2021 | £19195 (GBP 19195) |
Eligibility & Entry Requirement
Academic Eligibility:
- Students must achieve an overall score of 60% minimum in the standard XII examination.
- students with 60% in Maths or Accountancy or Economics is compulsory.
Indian Student Eligibility:
Indian students are eligible to apply if they complete one of the following eligibility criteria:
- Students must achieve an overall score of 60% minimum in the Standard XII examination.
- 60% in Standard XII English language from certain examination boards only (Central boards, Maharashtra, West Bengal, Karnataka, Tamil Nadu, Andhra Pradesh, Kerala, and Uttarakhand).
Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/PTE or any equivalent test to get admission to this program.
Scores Required
Required Document List
The Documents required are:
- Resume/CV - This provides a summary of a student's experience and skills.
- Higher Secondary School Certificate - The certificate provided by the education board after completion of the Higher secondary education.
- Statement of marks - The marks statement provided by the education board.
- Letter of Recommendation - This shows who recommended the student to pursue the degree.
- Statement of Purpose - This is an essay or any written statement written by the student while applying.
- English Language Requirement - This shows the test score of English Proficiency Exams such as IELTS, TOFEL, PTE, etc.
Career and Placement after Course
The job opportunities after completion of the program are:
- Marketing Manager
- Marketing Research Analyst
- Advertising or Promotions Manager
- Social Media Manager
- Product/Brand Manager
- Sales Manager
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Debesh Kamal Scholarship | Scholarship per student£ 1,385/Yr$1,385 | Level Of StudyBachelor | TypeMerit-Based | |
| Axol Science Scholarship | Scholarship per student£ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| ASID Foundation Legacy Scholarships | Scholarship per student£ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
| BrokerFish International student scholarship | Scholarship per student£ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| QS scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| VueVille Future Technology Scholarship | Scholarship per student£ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based |
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Important Dates
| Program | Important Dates |
|---|---|
| M.B.A | |
| B.B.A | Application Deadline for 2024 Intake (31st Jan 2024) |
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