Which college is better for an MBA in marketing: NMIMS Mumbai or MICA Ahmedabad?
If you are looking for a college with a strong faculty pool, it's worth noting that MICA's faculty pool is better. Their faculty members have done impressive research work, and they've had CXO-level professionals from FMCG, FMCD, Advertising, and BFSI sectors take classes as visiting faculty and guest industry lecturers.
Both MICA and NMIMS have extremely strong alumni networks with alumni in impressive positions and careers. However, if you are interested in marketing specifically, MICA's alumni may be more advantageous as they have traditionally dominated this field.
Regarding placements, NMIMS has a slight advantage in terms of median and average packages. However, it's important to consider that the profiles that come to each college are different. While MICA is well-represented in other sectors, they haven't had consulting companies on campus, while NMIMS has been lagging in Advertising.
The fee and ROI are similar for both colleges, and they have similar student pools. However, a key differentiator is Campus Life. MICA has one of the most beautiful campuses in India, spread across 19 acres with over 3000 trees and well-maintained. In contrast, NMIMS is a typical 7-floor conglomerate office with zero foot space outside the building, and students do not live on campus.
These were essential parameters that mattered to the person who conducted the research, and they ended up selecting MICA over NMIMS. If these factors are important to you, then MICA might be the better choice for you too.
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NMIMS and MICA are one of the best privately owned management institutes in India. NMIMS is spread across just 4.4 acres while MICA is spread across 19 acres of lush green space. MICA has a more reputed faculty profile and visiting guest lecturers based on the research work and positions previously held by them in the industry.
Tabulated below is a brief comparison of both the institutes:
|
NMIMS |
MICA |
|
|
ESTABLISHED |
1981 |
1991 |
|
RANKING |
TOP 30 |
TOP 50 |
|
FEES |
19.76 lacs |
20 lacs |
|
ADMISSION |
NMAT |
MICAT |
|
TOTAL COURSES |
18 COURSES ACROSS 4 STREAMS |
11 COURSES ACROSS 3 STREAMS |
|
AVERAGE PACKAGE |
17.8 LPA |
12.8 LPA |
NMIMSoffers a wide range of PG and doctoral programmes in management, including executive programmes. It offers MBA in General Management, HR, Analytics and Decision Science. The statistics for summer internships are also really good, nearly 40% students get PPOs each year. Highlights of the placement season are as follows:
- 150+ companies made 250+ offers
- Highest domestic CTC of 30.37 LPA
- Highest international CTC of 61 LPA
- Average placement rate of almost 100%
- Highest stipend of 2 LPA and average stipend of Rs.92,000
- Major recruiters being BOSCH, Reliance, Bacardi, Whirlpool, ICICI, Mahindra amongst many others
The Post Graduate Diploma in Management course offered atMICAaims at grooming business leaders. The primary focus of this course is to enhance creative thinking, communication, consumer-centricity and community outreach. Key features about the previous year placement statistics are:
- 70+ companies took part in the recruitment drives and made 150+ offers
- Highest domestic package was 33 LPA
- Highest international package was 58.2 LPA
- Average placement rate was over 90%
- Top roles offered were Sales and Marketing Manager, Digital Marketing Strategist, Brand Manager and Analytical Lead
- Major recruiters were HCL, Amazon, Nestle, IBM, E&Y, CITI among many others
- Highest stipend offered to summer interns was 3.2 lacs, average being Rs.70,000
- International tie-ups with Institute of Applied Media Studies, Zurich, Nanyang Technological University and others in Germany, France and Finland
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NMIMS, Mumbai
MICA Ahmedabad, AhmedabadSUBSCRIBE TO OUR NEWS LETTER
