MICA and Digital Vidya are some of the most renowned institutions of India and offer a course in digital marketing. On the basis of the brief interactions I had with some of the students of both the institutions, I have to say both the courses has its advantages.
Here is a brief overview of the courses.
Particulars |
MICA |
Digital Vidya |
Course Name |
PG Certificate Digital Marketing |
Certified Digital Marketing Master |
Duration |
6-11 months |
4-7 months (Online) 3-4 months (Classroom training) |
Course fees |
70,000+ GST |
49,900+ GST |
Here are some of the attractive and most prominent features of both the institutions.
MICA:
MICA is one of the most prestigious institutes which offers a digital marketing course.
The course is designed to give students exposure to various aspects of digital marketing to be future-ready. The lectures are conducted online i.e Live Streamed. All students will have 24×7 access to Talentedge's Cloud Campus which includes study materials, case studies, and assignments. Students can also have real-time chat with the professors during their live sessions.
Digital Vidya:
Digital Vidya is one of the leading professional training companies that provide digital marketing and various programming courses. Digital Vidya is also an official associate partner with Google and Microsoft.
The course includes several module assignments related to Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing, Inbound Marketing, and Web Analytics. The students are also taught various case studies from various companies like PUMA, Myntra, Microsoft, Cadbury, etc. Both online and Classroom training is available.
Both courses have their perks. These courses are tailored to provide a comprehensive understanding of Digital Marketing and its various aspects. So, choose your pick based on various parameters such as preference, cost curriculums, etc.