Is TAPMI MSM program also related to marketing or it's just sales?

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Daksh Prajapati Posted On - Jun 6, 2023
Studied at TAPMI, Manipal

Sales are the only focus of the PGDM-Marketing & Sales Management Programme at TAPMI. The program must be called MSM, not merely PGDM-Sales, according to AICTE regulations.

The program started in the 2019–2020 academic year. It seeks to give sales enthusiasts the tools they need to take on managerial responsibilities in the field of sales across numerous economic sectors.

In the age of information symmetry, where customers are more knowledgeable about the goods and services available and more demanding than ever, sales skills are an absolute necessity. TAPMI has created a complex course to address the rising demand for sales managers.

Following the conclusion of a year, internships are only available for two months for the other programs (PGDM-core, BKFS, and HR). However, the PGDM-MSM offers an internship program that lasts for up to six months. TAMPI has a proven track record of luring businesses from a wide range of industries, including FMCG, durables, retail, banking, and B2B sectors that offer sales management roles for final placements. TAPMI has started the program using this infrastructure.

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