Why is IIM Kashipur the least preferred IIM among the new ones?

Honestly, I wouldn’t call IIM Kashipur the least preferred but the most underrated IIM. It’s at par with all the IIMs with respect to placements, infrastructure, faculty, student-teacher ratio, and rigor. Yet it’s highly underestimated owing to its single disadvantage of location.

IIMs welcome students from all over India. But the students from South or North-East India find it rather difficult to first travel to Delhi and then travel by Road or Rail to Kashipur. They prefer their comfort over anything.

The other reason is that most IIMs have been able to establish a uniqueness about themselves. IIM Kashipur lacks in this aspect. IIM Rohtak is the oldest and closest to NCR, IIM Udaipur attracts students based on MHRD ratings, IIM Trichy made itself known as a CFA Recognised Institute under the Institute University Recognition Programme and IIM Ranchi has the best placement opportunities. IIM Kashipur has failed to market itself on a particular aspect and thus is underestimated.