What was your IIM Amritsar interview experience like?

Profile: 

10th-95

12th-93

Graduate-82

CAT-98

Work Experience- 18 MONTHS in PCBL-RPSG Groups

GEM (Chemical Engineering)

There were 2 panelists a male and a female. They asked him to talk about himself and he gave a general introduction. They also asked him why he resigned from his job and what he did in the meantime. Once they were aware of his personal situation, they asked the following questions

• Difference between traditional and Digital Marketing
• Difference between sales and marketing
• Drawbacks of Digital Marketing 
• India’s Data Protection Bill
• What are SEO and SEM and the Difference and similarities between the two 
• Where do you see yourself in 10 years
• Why Kanpur was once known as the Manchester of East and reason for its downfall
• What is Carbon Black and it’s 4 major customers
• Your responsibilities and leadership skills 
• What news do you read the most
• Why did the UK CM resign
• One weakness you want to work upon

They ended the interview by asking if he had any questions from them after which they asked him to leave.