How are the fests for IPM students at IIM Indore?

My friend has graduated from IIM Indore and would describe the fests as massive events of celebration. The institute organizes a lot of literary and cultural events but the two main events in the year are as follows:

Atharv:

• This is the cultural, literary, and management festival of IPM, organized each year. 
• A number of events in this one include managerial to marketing and b-plan events to literary and cultural events. 
• More than 1 lakh students participate in Atharv conducted for 3 days. These events can help you get some cash prizes as well.
• The evenings feature musical and artistic performances by professionals in the field.

Another important fest is titled Ranbhoomi. It is the Annual National Level Sports Festival. This one is held for three days as well and the events range from Cricket, Basketball, Volleyball, Football, and even Chess and Arm-Wrestling.