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What are the books IIM A, B, and C follow for finance, marketing, strategy and operations management?
The books followed by IIMs depend upon the faculty and the specific courses being taught.
Here are the commonly recommended books for these subjects-
- Finance-
- Principles of Corporate Finance by Richard Brealey, Stewart Myers, and Franklin Allen
- Financial Management: Theory and Practice by Prasanna Chandra
- Security Analysis and Portfolio Management by Donald E. Fischer and Ronald J. Jordan
- Investments by Zvi Bodie, Alex Kane, and Alan J. Marcus
- Corporate Finance: A Focused Approach by Michael C. Ehrhardt and Eugene F. Brigham
- Marketing-
- Marketing Management by Philip Kotler
- Consumer Behavior: Buying, Having, and Being by Michael R. Solomon
- Strategic Brand Management by Kevin Lane Keller
- Marketing Metrics: The Definitive Guide to Measuring Marketing Performance by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, and David J. Reibstein
- The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly by David Meerman Scott
- Strategy-
- Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter
- Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim and Renée Mauborgne
- Good Strategy Bad Strategy: The Difference and Why It Matters by Richard P. Rumelt
- The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen
- The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
- Operations Management-
- Operations Management by Jay Heizer and Barry Render
- Production and Operations Management by R. B. Khanna
- Operations Strategy by Nigel Slack and Michael Lewis
- The Goal: A Process of Ongoing Improvement by Eliyahu M. Goldratt and Jeff Cox
- The Toyota Way: 14 Management Principles from the World's Greatest Manufacturer by Jeffrey K. Liker
This list is not fixed for IIM A, B, C, or any other IIM. The professors at each IIM have their own preference list of the books and resources for their respective course.
Got admits from IIMA PGPX, IIM Bangalore EPGP, and IIM Calcutta PGPEX. Which one should I go for (I'm really confused about the placements, no clarity whatsoever)?
My friend is a PGPEX alumnus and claims that the program helped him double the salary he receives from his regular MBA. The ‘X’ in the program often is a source of hesitation for many prospective students ao it’s better the programs get the hype they deserve.
As far as choosing between IIM Ahmedabad and IIM Bangalore is concerned, I would recommend you go for the latter. IIM Bangalore has a better placement scenario and also has common classes across the institute in elective terms giving you a wider peer network. IIM Ahmedabad on the other hand has a bit of a location disadvantage and the exposure offered is nothing compared to Bangalore.
Here is a comparative analysis of the placement scenario of the 3 programs namely. IIM Ahmedabad PGPX. IIM Bangalore EPGP and IIM Calcutta MBAx
|
Particulars |
IIM Ahmedabad |
IIM Bangalore |
IIM Calcutta |
|
Average CTC |
INR 38.64 LPA |
INR 30.9 LPA |
INR 28.75 LPA |
|
Median CTC |
INR 30 LPA |
INR 26 LPA |
|
|
Top Recruiter |
Accenture and Adani Digital |
Accenture, PwC |
Axis Bank, NISG, Virtusa |
Why is IIM Bangalore better than IIM Ahmedabad?
There’s a never-ending comparison between IIM A vs IIM B vs IIM C. Naturally, there is no definite winner. The reasons why some people consider IIM Bangalore to be better are as follows.
Course Curriculum: The curriculum and pedagogy are designed in such as way that you will get all-around opportunities in each term. IIM A has a rigorous academic curriculum for the first year. You won’t get much time to explore any other activities besides academics there. While your IIM B journey will start with a war of sections, i.e. an inter-sections event with various competitions that goes on for one week.
Credit Division: IIM B has a balanced credit division, i.e. 55% in the first year and 45% in the second year. While IIM A assigns almost 67% of credits for first-year and 33% credits for second-year. So, you will get more time to bond with your classmates and seniors at IIM B. You will have the freedom to pursue your interests other than academics as well.
NSRCEL: NS Raghavan Center for Entrepreneurial Learning at IIM B is more than just an entrepreneurship center or cell. It offers one core and one elective course. The coursework includes real start-up work.
Placements: IIM A, and IIM B both have excellent placement records. But due to the process around the top 20-30% of students get multiple placement offers. While IIM B follows an algorithm that ensures that the whole batch gets a fair shot at all companies.
Students usually choose IIM B over IIM A for its more balanced course structure.
Which one is better, IIM Bangalore or IIM Ahmedabad?
IIM Bangalore and IIM Ahmedabad are the Top Schools in the country. Both IIM Bangalore and IIM Ahmedabad are top institutions that offer World-class management education, so you can't go wrong with either choice. Determining which is better between both Institutes depends on various criteria such as your Personal Preferences, Fees, Location, Career Goals, Placement Packages and much more. Here is a brief comparison between the two.
| Particulars | IIM Bangalore | IIM Ahmedabad |
|---|---|---|
| Established | 1973 | 1961 |
| Total Fees | INR 24.50 Lakhs | INR 25 Lakhs |
| Batch Size | 480 | 395 |
| Ranking | 2 (NIRF) | 1 (NIRF) |
| Placement | Highest Package : INR 1.15 CPA Average Package : INR 35.31 LPA | Highest Package : INR 1.15 CPA Average Package : INR 34.36 LPA |
| Top Recruiters | Infosys, Jindal Shadeed, JP Morgan Chase, Goldman Sachs | Accenture, Boston Consulting Group, Consulting, TCS, Goldman Sachs, Adani |
How are IIM A students different from students of, say, SP Jain, NMIMS, FMS or JB?
The peer pool of IIM Ahmedabad varies from that of other B-schools like SP Jain, FMS, and NMIMS because of the admission criteria and quality of intake. The majority of the IIM Ahmedabad batch comprises performing students with CAT percentile almost touching 100 percentile. and most of them got close to the 100 percentile in CAT and they get opportunities to study business studies in IIM A, B, and C. Very few students get into IIMs through the process of diversification only if they scored more than 80 percent grade in Xth, XII th and Graduate Examinations. The other B schools like SP Jain, FMS, NMIMS, or JB don’t have such strict criteria and the peer pool comprises students from diverse academic profiles rather than just top CAT rankers.
This is the major point of difference between the two kinds of B Schools. As a result of this, IIM Ahmedabad students are offered better placement opportunities at the global level than these average B-schools.
How does a typical day in IIM A pass by?
Here’s a brief look into a typical day at IIM Ahmedabad.
- Lectures start from 8:45 sharp. The lecture timing at IIM Ahmedabad has a zero error policy. It means you can’t attend the class even if you are one second late. It’s best if you wake up around 7. That way you will have time to get ready for class in time. Although there are students who wake up at 8, grab something to eat if possible, and reach class down to the wire.
- There will be classes and breaks in a loop until the lunch break. Even if you are sleepy you will have to be active in class for the class participation marks.
- The lunch break is at 1 pm. During lunch, you will see students checking their emails or quiz board for notices regarding an upcoming quiz. If you have a quiz at 2:45 pm, you will get the notice around 1:45 pm. Students who don’t have to prep for a quiz, either study or take a nap.
- After 5 pm, the campus starts buzzing with various group activities. Many also start working on their group assignments.
- Students start to get dinner from around 8 pm.
- After dinner, most students either do their group assignments or study.
Naturally, the schedule varies depending on the individuals. But the activities are more or less same.
What is the fee for SC/ST students in IIM A, B, and C?
There is no concession for SC/ST students in IIM A, B and C. But this is not a major issue.
IIMs offer a lot of financial aid services to financially weak people. In some cases, the entire fee is paid by the college or some part. It depends on the judgment of the panel on the basis of your situation.
All IIMs offer educational loans at a relatively low interest rate. Banks usually consider IIM students as a profitable investment. So rather than worrying about the money, focus more on your goals.
What if I don't have enough money to pay IIM Ahmedabad's fees?
If you have got admission at IIM Ahmedabad, paying fees will not be an issue. There are many ways to finance your degree.
If you are eligible, you will get a fee waiver. There are many corporate scholarships on offer as well. If you have an impeccable academic record, you can easily bag one of these scholarships.
Many banks offer education loans for IIM students without collateral security. IIM Ahmedabad has tie-ups with many banks that are willing to offer you loans to pay the fees and also a minimum amount to pay your basic living expenses on campus.
I have converted IIM Ahmedabad solely because of my reservation category and luck. I am too scared of joining it. Should I go to IIM Indore instead?
Your life success is determined by your abilities and luck. When you are chosen for IIM Ahmedabad, you have met the minimum requirements, which means you are competent. So it makes no difference that you received affirmative action for your support.
A study was once conducted at the University of Michigan Law School to determine whether students who received the highest score on their standard test were more "successful" than those who received affirmative action-based admission. They discovered that ten years later, there was no difference in their performance and that they were all equally good lawyers.
More than half of IIM Indore students, and even more at IIM Ahmedabad, would admit that luck plays an important role. You should go to IIM Ahmedabad. The peer learning factor would be superior to IIM Indore.
What CAT percentile do I require to get calls from IIM Blackis, FMS, SP Jain, JBIMS and MDI Gurgaon?
For GEM, the CAT percentiles required to get an interview call from IIM Blackis, FMS, SP Jain, JBIMS, and MDI Gurgaon are
- ABC and FMS: Both institutes required nothing less than 99.5. Those who get admission at a lesser percentile, usually don’t belong to the GEM category. There are many who don’t even get a call with 99.3. So to stay on the safer side, go for nothing less than 99.5.
- IIM Indore and Kozhikode: Both the institutes require percentiles around 97.5 for an interview call
- SPJIMR: This Institute has unique selection criteria under which CAT is given less value and calls are issued on the basis of the candidate's profile. The CAT percentile required in this case is less than the normal if you have a good academic profile along with work experience,
- MDI: This institute issues calls around the 96% mark.
It’s important to know that these figures are based on trends and not on actual data so you will find exceptions everywhere. Moreover, it’s better you don’t waste time analyzing the CAT cutoff and start preparing for the same.
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