Marketing is about buying and selling products or services for profitability. Good marketing will bring huge success to a company while bad marketing will bring failure. Marketing activities includes market research, product design and development, packaging, setting strategy, pricing, advertising, communicating, promoting, delivery channel, endorsement and etc.
Graduates of the Bachelor of Marketing (Hons) are eligible for certain exemptions from the professional examinations of ICSA. Membership with ICSA is an option for graduates to become a professional in the field of corporate governance.
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Deutschland Stipendium Program | Scholarship per studentRM 4,363/Yr$4,363 | Level Of StudyBachelor | TypeCollege-Specific | |
| Axol Science Scholarship | Scholarship per studentRM 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| ASID Foundation Legacy Scholarships | Scholarship per studentRM 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based |
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| Program | Important Dates |
|---|---|
| M.B.A Business Administration | Term 1 (7th Jan 2021) Term 3 (2nd Jan 2022) Term 2 (15th Sep 2022) |
| M.B.A Business Administration (Building Management) | Term 3 (2nd Jan 2022) Term 1 (7th Jan 2022) Term 2 (15th Sep 2022) |
| M.B.A Business Administration (Corporate Governance) | Term 1 (2nd Jun 2021) Term 2 (15th Sep 2021) Term 3 (2nd Jan 2022) |
| M.B.A Corporate Management | Term 2 (15th Sep 2021) Term 3 (2nd Jan 2022) Term 1 (7th Jan 2022) |
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