Bachelor of Arts [B.A] (Advertising and Marketing Communication)
STEM Course
4 years
Full Time
On Campus
Field of Study:
€5,423/Yr
€5,423 /Yr
- In this programme, developed with the aid of industry practitioners students will exercise creativity in areas such as creating advertisements, organising and running events, running a marketing campaign, creating radio and video ads, crafting a digital marketing strategy, etc.
- In Year 1, introduced to advertising, marketing and social media marketing. learn the fundamentals of analysing media, and find out how to explore the mind of the consumer. develop IT skills and learn how create apps. Industry experts will tell all about the advertising industry.
- In Year 2, learn all about graphic design and how to use Photoshop. find out about the rapidly changing media landscape and learn the fundamentals of advertising law. A PR module will teach how to write a press release and how to handle a corporate crisis. Y IT and data analysis skills will be further developed so that students can use data to create targeted campaigns.
- In Year 3, organise an event and fundraise for charity and using cameras and software, making own radio and TV advertisements learn how to build an effective, functioning website that can be linked to social media. This is the year that will be given the opportunity to work with a real company on an advertising project.
- Final year culminates in the year long Advertising Portfolio module. It takes place in a simulated agency setting, AdLab that is fully equipped with Mac computers. Students work in a team, take a brief from a real company, design a fully integrated campaign, and present solutions that company and lecturers. This module will give excellent networking opportunities, and students will leae with a portfolio of work to show potential employers. Previous clients have included DSPCA, Vodafone, Concern, Club Orange and Shamrock Rovers. As well as this module, you'll learn about brand management, entrepreneurship, business ethics and marketing management.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | €5423 (EUR 5423) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| living expense | €14539 (EUR 14539) |
| Total Cost | €14539 (EUR 14539) |
Eligibility & Entry Requirement
Academic Eligibility:
- Maths and English with a minimum grade 06/h7
- Students are required to submit their English Proficiency Scores.
Indian Eligibility:
- Students are required to submit their 12-grade transcript under the first division from the recognized institution.
TU Dublin requires students to submit their IELTS and TOEFL scores.
Scores Required
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Axol Science Scholarship | Scholarship per student€ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| ASID Foundation Legacy Scholarships | Scholarship per student€ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Deutschland Stipendium Program | Scholarship per student€ 4,363/Yr$4,363 | Level Of StudyBachelor | TypeCollege-Specific | |
| Government of Ireland International Education Scholarship | Scholarship per student€ 10,832/Yr$10,832 | Level Of StudyBachelor | TypeMerit-Based |
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Important Dates
| Program | Important Dates |
|---|---|
| M.Arch | Application Deadline (30th Jun 2023) |
| B.Arch | Application Deadline (30th Jun 2023) |
| M.S Business and Entrepreneurship | Application Deadline (30th Jun 2023) |
| M.S Digital Marketing | Application Deadline (30th Jun 2023) |
| B.Eng Automation Engineering | Application Deadline (30th Jun 2023) |
| M.S Accounting | Application Deadline (30th Jun 2023) |
Students also visited
University College DublinBelfield, Dublin
- University College Cork
Cork, Cork
- Dublin City University
Dublin, Dublin
- National University of Ireland, Galway
Galway, Galway
- University of Limerick
Limerick, Limerick
- Maynooth University
Maynooth, Kildare
- Waterford Institute of Technology
Waterford, Waterford
- Royal College of Surgeons - Ireland
Dublin, Dublin
- Trinity College Dublin
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- Griffith College Dublin
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