Bachelor of Arts [B.A] (Business Psychology)
STEM Course
4 years
full time
On Campus
Field of Study:
€6,593/Yr
€6,593 /Yr
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | €6593 (EUR 6593) |
- Students will deal with these and similar questions in studies of business psychology. They learn to find out how people behave when making purchase decisions and what motivates them to develop long-term brand loyalty. But also in human resources, it is becoming increasingly important to penetrate the human psyche and to activate an internal motivation.
- Psychological aspects play a major role in both marketing and human resources. Marketing is about understanding customers and their needs and then optimizing their own products, services, and advertising campaigns. In human resources, work and organizational psychology are concerned with how to motivate, further develop and best employ employees in the company.
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Eligibility & Entry Requirement
- A Certified secondary education certificate, the entrance qualification for Universities/Universities of Applied Sciences or equal qualification and tertiary education certificates if applicable. School leaving certificates from outside Bavaria must be officially approved as being equivalent, where necessary.
- Curriculum Vitae is required.
- A letter of motivation is required.
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Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Axol Science Scholarship | Scholarship per student€ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| QS scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| ASID Foundation Legacy Scholarships | Scholarship per student€ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
| VueVille Future Technology Scholarship | Scholarship per student€ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| MAWISTA Scholarship | Scholarship per student€ 6,691/Yr$6,691 | Level Of StudyBachelor | TypeEasy-to-Apply | |
| Friedrich Ebert Foundation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based |
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