Master of Science [M.S] [Digital Expertise for Marketing] From Neoma Business School

Paris, Ile-de-FranceLocation

SchoolSchool type

Estd1871established year

9500enrollment

Private

Partner [1 Courses]

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Master of Science [M.S] (Digital Expertise for Marketing)

STEM Course

15 months

Full Time

On Campus

Field of Study:

€28,100/Yr

€28,100 /Yr

This program is available with a Short track which is of 15 months and a Long track (2-year MSc option): 12 months (1st year) + 15 months (2nd year).
The Digital Expertise for Marketing program is intended for students who aim to pursue careers in the digital marketing world.
During the program, students will be exposed to the current issues facing marketing managers, including, among others, how to navigate the complex social world of digital culture, engage with tools to better target consumers and increase sales, apply creativity to design and conceive and apply meaningful metrics.
The courses tackle emerging and challenging subjects such as digital advertising, influencer communication management, business models based on artificial intelligence, omnichannel marketing and sales, and community management.
At the end of the program, students will be able to:
- Implement digital transformation in companies based on the overall strategic vision and apply knowledge of digital disruption techniques
- Design digital marketing communications and effectively deliver these communications to the target audience using a mix of digital media
- Analyze quantitative and qualitative company-level and industry-level data and draw managerial insights based on the data analysis
- Implement multi-channel distribution strategies driven by e-commerce and m-commerce sales
- Understand the basics of designing successful digital products (websites and apps)

Year	1st Year Fees
Tuition Fees	€28100 (EUR 28100)

Head	Avg Cost Per Year
On-Campus (Rouen)	€864 (EUR 864)
On-Campus (Reims)	€864 (EUR 864)

Year	1st Year Fees
2021	€17300 (EUR 17300)

Academic Eligibility:

Students are required to submit their 3-year bachelors with a minimum of 1 Year of Work Experience or a 4-year bachelor’s degree in the relevant field from the accredited college or university.

Indian Students Eligibility:

Applicants must have passed their 4-year bachelor’s degree from a recognized institution.

For international students, score of IELTS/TOEFL is not mandatory to get admission to this program.

A few of the possible jobs that students can aim for:

Name	Scholarship Per Student	Level of Study	Type
Deutschland Stipendium Program	Scholarship per student€ 4,363/Yr$4,363	Level Of StudyBachelor	TypeCollege-Specific	View Details
Aga khan Foundation Scholarships	Scholarship per studentVariable Amount	Level Of StudyMaster	TypeMerit-Based	View Details
Axol Science Scholarship	Scholarship per student€ 2,000/Yr$2,000	Level Of StudyBachelor	TypeCompany-Sponsored	View Details
ASID Foundation Legacy Scholarships	Scholarship per student€ 4,000/Yr$4,000	Level Of StudyBachelor	TypeMerit-Based	View Details